Covers Sell

Covers Sell

Wild Horses

Posted by Scott On March - 8 - 2011

The April/May issue of Photo Life magazine will be hitting newsstands on March 28th, 2011.  This cover went through a series of revisions to get to the final version seen below.  Changes included:

•       Chose new Image

•       Removed Sky Bar

•       Reduced size of logo

•       Created space for hook in upper right

•       Re-worked Main Cover Line

•       Bumped up type size

•       Re-worked bar at bottom

The final result is something that the Art Director, Guy Langevin is very proud of, as is the publisher, Guy Poirier. This catgory leading photography magazine, published out of a funky office in Quebec City, is a Canadian gem.

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About Me

Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy.



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