Covers Sell

Covers Sell

Playlist Issue

Posted by Scott On December - 9 - 2010

Perfectly timed for the Christmas rush, RollingStone magazine’s Playlist Issue is electric and rocking off the shelf. 

The intense red screams passion.

The double border signals it’s special.

The silver drop shadow on the  logo and main sell line dazzle and glitter like a Christmas ornament and tinsel.

Plus, the celebrity names lend energy and sex appeal to the entire package of goodies. The draping ear buds are the perfect touch, creating the 3d impact that sets this issue on fire the way only rock and roll can.  Scorching hot cover.

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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