Covers Sell

Covers Sell

Polar Bear

Posted by Scott On December - 17 - 2015

Canadian Geographic‘s Nov/Dec 2015 issue features a Polar Bear mom and cub.  This iconic top predator has been a very successful cover feature over the years. This issue has two bonus cover, suitable for framing.

Rule #30:  If it works keep doing it.

2015 Dec


Dec 1996


Dec 2012 (Small)


BearCover (Medium)


Dec 2005




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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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