The 2016 Horse Canada Annual SIP is set to hit newsstands on December 14th, 2015.
Last year’s 2015 Annual was incredibly successful. So successful that we have raised the price this year from $7.95 to $8.99, an increase of $1.04 or 13%.
Last year we increased the draw by 5,925 copies or 70%. We increased the dealers carrying the magazine by 460 stores or 23%. And we re-designed the cover template. The result? Sales increased by 2,663 copies or a 96% improvement. It was a Record-Breaker…establishing a new all-time sales level in the magazine’s history!
This year’s issue has a slightly higher draw, up 7.7%.
