Covers Sell

Covers Sell


Posted by Scott On October - 26 - 2015

The Winter 2015/2016 issue of Canadian Geographic Travel features a cover story on Cuba.

Editor Aaron Kylie has this to say about the cover:

Canadian Geographic’s art director Javier Frutos had a vision for a particularly colourful cover image of Havana for this issue. He and photo editor Jessica Finn found this image, which seems to perfectly fit the bill of the quintessential Havanan street scape. Add cover lines in bold colours pulled from the image and you’ve got a cover that really pops.”

Cuba Winter 2015


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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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