Covers Sell

Covers Sell

Bill Cosby’s 35 Accusers

Posted by Scott On July - 28 - 2015

cover_of_the_week-125x125Some covers are instantly iconic, as is the case with the July 27th–August 9th cover of New York magazine.

This bold, risk-taking cover has gained the magazine tons of free media exposure both on social media and has been covered widely on TV, Radio, and newspapers.

Kudos to New York magazine for the courage to publish such an important story.

This may be the cover of the year.

We will report back later in the year to see how it performed on newsstands.

Bill Cosby

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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