Vogue has some of the most amazing covers year after year.
Let’s have some fun.
Test your knowledge of Covers That Sell. I’ll show you 4 of Vogue’s 12 covers in 2013. Using Canadian sales data, your task is to rank them from best to worst.
Guess in which order they ranked: #1, #2, #3 and #12 worst.
Here are the 4 covers (no peaking, pan down slowly, as answers are provided at the bottom.
March 2013 (Beyoncé)
August 2013 (Claire Danes)
January 2013 (Gwen Stefani)
September 2013 (Fall Fashion)
And the Answers Are:
#1 Seller in Canada…Sep 2013, Fall Fashion, sold 60,524 (Seasonality Matters)
#2 Seller in Canada…Mar 2013, Beyonce, sold 35,489 (A List Celebrity)
#3 Seller in Canada…Aug 2013, Claire Danes, sold 31,160
#12 Worst Seller in Canada…Jan 2013, Gwen Stefani, sold 17,512 (Huge failure)
