The Premiere Issue of RICARDO is set to debut in English Canada on September 15th, 2014.
In Quebec, the magazine has been an incredible success story for years, with sales of 40,000 to 50,000 copies at a 50% sell-through efficiency.
Here’s what Coast to Coast’s April Ruckemann has to say about the launch:
Ricardo, Canada’s Cooking Magazine, is soon to be on a newsstand near you. With excellent content, fabulous photography and high quality paper this product feels more like a book and is great value at only $6.99. The launch cover is perfectly designed for the fall cooking and entertaining season. You will find Ricardo on mainline racks as well as numerous promotional and checkout positions. All this, combined with a healthy media campaign, is sure to see Ricardo build and maintain a steady following of readers. We at Coast to Coast are pleased to have partnered with Ricardo on this project.
http://www.ricardocuisine.com/en
