Covers Sell

Covers Sell

Dirt Trax in Full Throttle

Posted by admin On June - 6 - 2014

The Spring 2014 issue (Volume 15 #3) of Dirt Trax features a classic “action shot”.  Art Director Andrew Knor did a great job of using the most valuable cover “real estate” to full advantage.

  • Strong sky bar treatment
  • Starbust call out in prime location
  • Vibrant colors

Other recent issues have posted strong gains:

  1. Volume 14 #1 up 99%
  2. Volume 14 #3 up 131%
  3. Volume 14 #4 up 5%
  4. Volume 15 #2 up 438%

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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