Last year, Cottage Life magazine introduced their first ever Summer Grilling SIP. It went on sale April 30th, 2012, and sold for$11.95…up from the normal $5.95 cover price.
I blogged about it back in May 2012 https://www.coverssell.com/?p=5623
Sales are now final, and it was a huge success. The issue sold 26% more copies than the average sale on the regular 6 issues, which in itself is impressive. But because of the price point, revenues were up 153% compared to a regular issue.
Now that is hot!