In what appears to be a never ending “referencing” of other art directors’ covers, the latest cover of NOW digs into the portfolio of the celebrated and award-winning Art Director Richard Turley at Bloomberg Businessweek. Maybe they thought that since the cover dates all the way back to May 23rd 2011, that nobody would notice. It’s one thing to be inspired by the work of others, its quite another thing to “borrow” so regularly, with no attribution, and with virtually no originality whatsoever. With such juicy material to work with, given the Mayor’s absurd predicament, you’d think that NOW could do a “made-in-Toronto” piece of creative. I have an idea, let’s start a crowd source fundraising drive to buy NOW some original ideas. That way NOW can be honest about their addiction to NY art directors’ portfolios.
Funny Video by John Stewarthttp://www.youtube.com/watch?v=H4Fhngvof0A
