Native Peoples magazine scored a huge success with their Jan/Feb 2012 cover, featuring Sitting Bull.
The cover increased their single-copy sale by 32% over the same issue in 2011, and sold 64% better than their average issue over the past year.
No special promotions. No change in frequency or cover price. Just a great cover.
An iconic treatment of an important historical “celebrity” resulted in this classic cover treatment.
With all the negative noise in the marketplace, isn’t it refreshing to see a high quality, niche publication score such an impressive success? (Click on image to enlarge)
