The Summer issue of 4WDrive magazine hits newsstand racks on July 2nd, 2012.
The newsstand draw has been increased by 38% thanks to Coast to Coast and promotional support at Shoppers Drug Mart.
Sales of the recently re-designed magazine are up 23% from prior year, as the new look and improved distribution are kicking into high gear.
The cover features a strong action-oriented image. A bold sky bar. Agressive type treatment. Benefits abound. Look for sales to spike on this one.