Covers Sell

Covers Sell

Creative Cover

Posted by Scott On March - 7 - 2011

Received the premier issue of Canadian Magazines today, and if you didn’t get a copy, I’d get busy trying to get one if I were you. The interactive die-cut window & wheel device is fabulous…and serves to demonstrate just how creative print can be. The cover stock and interior stock are first rate, the magazine is perfect bound, and the inside design is knock out stuff too. Particularly love the “torn” bind-in that talks up how “magazines work”….brilliant stuff. If this doesn’t make you proud to be in the magazine business, you must be too busy playing with your blackberry.  Congratulations to all involved.

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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