Covers Sell

Covers Sell

Hello! To big Seller!

Posted by Scott On June - 2 - 2010

Check out the latest SIP from Rogers Publishing. This issue is sure to sell a ton of copies.

According to their press release the issue promises:

“Coco Channel. Audrey Hepburn. Sarah Jessica Parker. George Clooney. Madonna. Lady Gaga. These highly recognizable stars all have one uncommon thing in common: They possess an enduring and awe-inspiring sense of style.

These icons are just a few of the high-style celebrities featured in HELLO! Canada!’s highly anticipated Style Icons inaugural special issue. In a mix of old-world glamour and modern-day celebrity, this glorious 116-page issue is rich with beautiful photographs, fascinating facts—and memorable quotes.”

We will report back later in the year on the success of this fantastic cover.

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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