Covers Sell

Covers Sell

Horse Annual 2022

Posted by Scott On November - 9 - 2021

The Horse Canada 2022 Annual is another winner!

This SIP priced at $9.95 has a fabulous Track Record.

  • Last year’s 2021 edition sold 4,722 copies at a 34% sell-thru!
  • The 2020 edition sold 5,567 copies at a 37% sell-thru!
  • The 2019 edition sold 5,720 copies at a 38% sell-thru!


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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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