Covers Sell

Covers Sell

Finding the Terror

Posted by Scott On June - 10 - 2020

The Aug/Sep 2020 issue of Canada’s History will be one to watch.

Rule:2   Subject Matter Matters

This is a topic that has shown strong sales at Canadian Geographic.

Art Director James Gillespie has created a classic, compelling, and quite moody cover, with a bold type treatment, and very clean and uncluttered feel.

Look for this one to sell!


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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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