Covers Sell

Covers Sell

Blitz

Posted by Scott On November - 28 - 2019

The Jan/Feb 2020 issue of the Legion is a beauty.  It’s set to go on sale Dec 30th, 2019.

This cover is a great example of how a black and white photograph can work brilliantly.  The hot yellow helps warm things up.  And the bold type treatment and “less-is-more” approach really makes it pop.

The emotion in this cover is strongly conveyed.

This is an instant timeless classic.

 

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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