The venerable USA title Town & Country is on a bit of a mini-roll, with recent covers performing quite nicely.
- In 2018, 5 of 10 issues posted gains, as the average issue sold 2,174 copies, down 5% from prior year.
- In 2017, 4 of 10 issues posted gains, as sales averaged 2,294 copies sold, down just 16 copies or 1% from prior year.
- In 2016, 5 of 10 issues posted gains, as sales averaged 2,310 copies, up 1% from prior year.
- In 2015, 5 of 10 issues posted gains, as sales averaged 2,305, down just 1.7% from prior year.
This year, their 2019-07 issue was up 941 copies or 55%, but was on sale longer due to a frequency change, so had more time to sell.
Their 2019-09 issue was essentially the same as prior year.
Their 2019-10 issue was a huge winner, with sales up 1,180 copies or 55%…great cover!
I like the unpredictable variety of these covers.
