Covers Sell

Covers Sell

Riel’s Rebellion Rocks It

Posted by Scott On October - 2 - 2019

The Oct/Nov issue of Canada’s History will be hard to miss on Canada’s newsstands.

Art Director James Gillespie has created a radiantly golden warm cover, that went on sale Sep 23rd.

Here’s what James had to say about the cover:

“We wanted to go with a bold cover color to contrast the Black and white photo. We added a bit of antique texture to complement the age of the photo which had a fair amount of visual noise due to the age and quality of the photo. It was important to have Riel’s portrait be large enough to be placed over the masthead but still be able to maintain the masthead’s legibility. We chose to use a bold stacked type that gave prominence to Riel’s name. The process ended up yielding a strong cover.”

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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