Covers Sell

Covers Sell


Posted by Scott On March - 21 - 2019

The Mar/Apr 2019 issue of Canadian Geographic is now on newsstands.

Art Director Javier Frutos has delivered another classic cover for this venerable brand.  Here’s what Javier had to say about the cover:

This cover has a “collector’s edition” look, showcasing a stunning image by Michelle Valberg, focusing on two Inuit generations wearing traditional caribou and sealskin clothing.

It celebrates Nunavut territory 20th anniversary by using a metallic spot colour on the border and having the main cover line written in Inuktitut. I believe this cover will become a Can Geo classic!

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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