For most publishers, the month of June can be tough at newsstands. Books tend to be a bit thinner, and the warm weather can lead to less reading. But for HGTV magazine, their August issue (on sale in June) has produced the best-selling issue for 4 years in a row.
As you will soon see, they found something that works in that time slot, and they keep on flogging it:
Rule #30: If it works, keep doing it