Covers Sell

Covers Sell

Northwest Fly Fishing Trending Up

Posted by Scott On September - 14 - 2016

check_mark_125x125Northwest Fly Fishing magazine is trending up, like its sister publications.

In 2015, 4 of 6 issues posted gains in the USA.

And in 2016, the good news continues to roll in, with the first 3 issues posting impressive gains too.

That makes 7 out of 9 issues in a row that have posted gains!

Plus, forecasts remain bullish that the sales growth will continue into the second half of 2016 as well.

The 2015 issues that posted gains were:

  • The Jan/Feb 2015 issue was up 11%
  • The May/Jun 2015 issue was up 8%
  • The Sep/Oct 2015 issues was up 24%
  • The Nov/Dec 2015 issue was up 7%

The 2016 issues are shaping up like this:

  • The Jan/Feb 2016 issue up 5%
  • The Mar/Apr issue up 40%
  • The May/Jun issue up 32%

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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