Covers Sell

Covers Sell

Eastern Fly Fishing Sales Up Big

Posted by Scott On September - 8 - 2016

check_mark_125x125Eastern Fly Fishing magazine is on a roll.

The magazine is sold in both Canada and the USA.

In 2015 CoversSell.Com  took on the title and moved  it to Coast to Coast (from Kable).

Five of six issues in 2015  in the USA posted sales gains:


  • Mar/Apr 2015 up 7%
  • May/Jun 2015 up 56%
  • Jul/Aug 2015 up 37%
  • Sep/Oct 2015 up 64%
  • Nov/Dec 2015 up 25%

Sales in Canada were up 55% overall in 2015!

 And the good news continues in 2016, with sales gains in the USA: 

  • Jan/Feb 2016 up 1,204 copies or 113%
  • Mar/Apr 2016 up 1,307 copies or 82%

 Sales in Canada are up too:

  • Jan/Feb 2016 up 317%
  • Mar/Apr 2016 up 93%.

A tip of the cap to Art Director Jon Luke.  Also to the CTC Team.








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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.



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