The Dec/Jan 2016 issue of Canada’s History has set a new all-time sales record for a regular issue. This cover sold 7,437 copies, up 16% compared to last year’s issue in this time slot. Plus, we raised the cover price from $6.95 to $7.99, an increase of $1.04 or 15%.
Last year’s Last Spike cover was also an all-time Record Breaker. It’s pretty tough to do that two years in a row.
That makes 4 of 6 issues in the 2015 year which broke records for their respective time slots.
For the year, Canada’s History posted an increase of 20% more copies sold, with revenues up 24%. Amazing results for a “mature title.”
- Dec/Jan 2015 (Last Spike) up 35% (Won Gold at 2016 Canadian Cover Awards)
- Feb/Mar 2015 (Cook) up 69%
- Jun/Jul 2015 (Northwest) up 41%
- Aug/Sep (Squid) up 66% (Won Bronze at 2016 Canadian Cover Awards)
- Dec/Jan (Battle) up 16% (New All Time Best Seller!)