Covers Sell

Covers Sell

3 Very Similar Covers

Posted by Scott On July - 8 - 2015

boxing_globe_icon_125x125.2The August issues of both Canadian Living and Chatelaine look very similar to the July issue of Good HouseKeeping.

Which one do you like the best?

Once these issues are sales final, I will report back on results.

All three covers are quite attractive.

In the meantime, which cover do you like the best?

 

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About Me

Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy. www.circ3.com

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