Covers Sell

Covers Sell

Vogue April 2014

Posted by Scott On February - 23 - 2015

check_mark_125x125On March 26th 2014, I posted the April 2014 issue of Vogue magazine.  The issue was being dumped on for lowering the standards of Vogue by putting Kim & Kayne on the cover, and how this created a social media feeding frenzy.

The issue sold 23,023 copies in Canada.  It was the 4th best selling issue of 2014.  It sold 4% better than the overall average issue.  The giant Fall Fashion issue in September was #1, as usual.

Vogue Kim

 

 

 

 

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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