Covers Sell

Covers Sell

Fly Fusion Growth in USA

Posted by Scott On February - 18 - 2015

check_mark_125x125Fly Fusion magazine had a banner year in 2014, as they continued their growth strategy in the USA.

Very few Canadian magazines can seriously compete in the USA market. But Fly Fusion now sells more copies in the USA then they do in Canada.

All four issues in 2014 posted impressive sales gains.

Three of four  issues established new all time sales for their respective time slots.

A shout out goes to Susan Keavney at Coast to Coast.

  1. Winter issue up 7%
  2. Spring issue up 21%
  3. Summer up 13%
  4. Fall up 23%

Winter 2014  (Small)Spring 2014 (Small) Summer 2014 (Small)fall 2014 (Small)

Leave a Reply

Sponsors

About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

Twitter

    Photos

    Activate the Flickrss plugin to see the image thumbnails!