Covers Sell

Covers Sell

Last Spike

Posted by Scott On October - 14 - 2014

The Dec/Jan 2015 cover of Canada’s History magazine is set to hit newsstands on November 24th, 2014.

The Last Spike cover, designed by James Gillespie, uses an iconic photograph to help sell the package of train stories.

The cover quickly communicates the feature story…”radical clarity”!

This issue is being promoted heavily, as this time slot is typically the best each year.

Dec 2014

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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