Covers Sell

Covers Sell

New Look for Almanac

Posted by admin On July - 30 - 2014

The 2015 Harrowsmith Almanac is sporting a new look this year. There are a number of subtle changes, but the biggest change was to add benefit-oriented sell lines to the cover.

This classic publication sold over 24,000 copies last year.

Publisher Yolanda Thorton is pushing for even more robust sales with this year’s editon.

The on sale date is scheduled for September 8th, 2014.

The magazine is distributed by Coast to Coast.  Special thanks to Ron Sellwood and Peter Van De Geyn.

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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