Covers Sell

Covers Sell

3 Guys in T Shirts

Posted by admin On July - 11 - 2014

Here are three covers from Rollingstone in 2012.

All three feature guys in t-shirts.

Which of these covers sold the most copies in Canada?

The Boss, The Biebs, or the Bad Boy?

Think carefully before making your choice.

Answers can be found below.

The Boss:  Sold 9,134

The Biebs: Sold 6,671

The Bad Boy:  Sold 10,282  (sold 54% more than Biebs!)

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Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy. www.circ3.com

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