Covers Sell

Covers Sell

Caribou

Posted by admin On February - 21 - 2014

The Spring 2014 issue of Prairies North is scheduled to hit newsstands March 17th, 2014.

The last time the magazine did a cover on Caribou was in 2007, and was the top seller that year.

The magazine typically does well with Animals, particularly large mammals.

This regional magazine is on a bit of a roll.

  • Their Summer 2013 issue produced a sales gain of 38% compared to prior year!
  • The Fall 2013 issue produced a sales gain of  68% compared to prior year!
  • Winter 2013 is forecast to be up 80% compared to prior year, and will be their best selling issue ever!

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About Me

Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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