Covers Sell

Covers Sell

Double Up

Posted by admin On September - 16 - 2013

What a difference a year can make…and great covers!

The December 2012 issue of Chatelaine was a huge success.

I blogged about it:

Sales jumped by over 25%!

Now that is what I call Christmas cheer.

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About Me

Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy.



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