Covers Sell

Covers Sell

Yummy

Posted by Scott On November - 21 - 2012

The 2013 Eating & Drinking special is sure to be a hit on newsstands…as it is every year!  This top-selling SIP from Toronto Life is 146 pages thick, and is available for $9.95 at better newsstands across the city on November 26th, 2012.

“Our goal was to capture the excitement of the newest food trend—high-end ramen, and the arrival of the much anticipated Momofuku Noodle Bar. We worked with photographers Raina + Wilson to achieve a look that is rich and colourful and an image so warm you could feel the steam rising from the page,” says art director, Una Janicijevic.

Mission accomplished.

I love the way Toronto Life keeps each years’ version evolving and looking fresh…here they are from 2013 back to 2010. 

 

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Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy. www.circ3.com

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