Covers Sell

Covers Sell

Million Dollar Shot?

Posted by Scott On July - 16 - 2012

This just in from a loyal reader…it is estimated that the Paparazzi shot used in this Women’s Day cover may have earned the rogue photographer a million dollar payday.  Boggles the mind.

But this “money shot” of Kate and Will has extra-earning potential, according to the Yahoo! post, because, wait for it, Kate is wearing a black bikini.   Click here:  http://ca.shine.yahoo.com/blogs/love-sex/honeymoon-photos-kate-middleton-prince-william-stir-controversy-181100199.html

What, no commentary on Will’s boxers?  Or the Walkie Talkie he appears to be holding?

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Scott Bullock is a veteran circulation expert with over 38 years experience in both Canada and the United States. He has worked on trade titles such as Publisher’s Weekly, Library Journal, School Library Journal and Small Press in the USA. In consumer magazines, Scott was the Circulation Director for D Magazine (the city magazine of Dallas, Texas), and in Canada he was the Circulation Director for Toronto Life, Fashion, and Canadian Art. From 2000 to 2004, Scott was a partner at Coast to Coast Newsstand Services. Scott has also held the post of VP Sales & Marketing, for CDS Global, Canada. Currently, CoversSell.Com is Scott’s circulation consultancy. Active clients include: Fly Fusion, Canadian Geographic, Canadian House & Home, Canada’s History, Canadian Real Estate Wealth, Canadian Woodworking, Canadian Cycling, Canadian Running, Canadian Scrapbooker, Legion, Harrowsmith, SkyNews, and SuperTrax.

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