Covers Sell

Covers Sell

New from Weddingbells

Posted by Scott On February - 15 - 2012

Weddingbells magazine is launching their first SIP (Special Interest Publication).

It’s always exciting when a new product debuts, but this cover is particularly fresh and vibrant.

Editor-in-chief, Alison McGill, says, “Weddingbells Weddings is Weddingbells first SIP and the focus of this special edition is on the real weddings of Canadian couples. In this beautiful and highly visual magazine, we take readers inside 16 different celebrations, each different and unique, all brimming with pretty ideas and details inspire readers about their own wedding day.”

Annie Gabrielian, Newsstand Director, says, “This special issue  is 122 pages of uninterrupted edit (plus the 4 page cover).  It is oversized, glossy, thicker stock and retails for an $11.99 cover price.”

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Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy. www.circ3.com

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