Covers Sell

Covers Sell

Red Baron

Posted by Scott On March - 9 - 2018

The Apr/May 2018 issue of Canada’s History is set to hit newsstands on March 26th, 2018.

Art Director James Gillespie has created another classic cover.

This is a magazine that has done really well with “illustrated cover images” as opposed to photographs.

Sometimes a real historical photograph simply doesn’t exist.

Thus proving Rule #1:  There are always exceptions to the rules!

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About Me

Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy.



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