Covers Sell

Covers Sell

J-Rod!

Posted by Scott On December - 1 - 2017

The December 2017 issue of Vanity Fair is hard to miss on the newsstand.

I was just at my local Book City store picking up a few magazines.  I wasn’t there to pick up Vanity Fair, but it was impossible to resist temptation.

After all, I can’t wait to read about Trump’s cruel war on rural America. And who is A-Rod’s tailor?  Plus, if you like herringbone dresses, this one’s a winner.

 

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About Me

Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy. www.circ3.com

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