Covers Sell

Covers Sell

Title…new launch by St. Joe’s

Posted by Scott On October - 27 - 2017

St. Joseph Communications, Media Group, has announced the launch of a new Men’s Fashion magazine…called The Title.  It replaces the former Men’s Fashion magazine.

The Title will be published 3 times per year…Winter, Spring, Fall.  The new magazine debuts on newsstands November 20th, 2017.

Editor-in-Chief, Greg Hudson said this in the Press Release:  “Our objective is to create a voice for Title that readers relate to.  That voice is one that’s smart, funny, addictive and, uncannily similar to their own.”

The magazine’s target is:  educated, affluent, creative men between the ages of 28 to 50.

The distribution model includes select geographical areas in the following newspapers:

  • National Post
  • Vancouver Sun
  • Montreal Gazette
  • Calgary Herald

And it will be delivered to carefully selected postal codes that will be delivered by Canada Post.

Plus, it will be polybagged with Fashion and available exclusively at Shoppers Drug Mart stores nation-wide.

 

Leave a Reply

Sponsors

About Me

Scott Bullock’s Newsstand Cover Quiz Show is legendary in the industry. Using covers as the catalyst, this interactive and entertaining format is a light-hearted but hard-hitting spin on Packaging 101. Testing the cover savvy of magazine professionals across disciplines, the Quiz Show pits publishers against editors, circulators against art directors, retailers against wholesalers -- ultimately leading to new common ground in the quest for better covers. Scott is the Owner of Circ3, Smart Circulation Solutions, a circulation consultancy. www.circ3.com

Twitter

    Photos

    Activate the Flickrss plugin to see the image thumbnails!